Our business ensures your social media presence reflects your company’s mission, using a variety of proven marketing strategies and the latest technological advancements.
Videos provide a voice to your company, and the direction of a video can showcase the narrative and mission of your business. While the idea of purchasing video equipment can seem difficult and an investment with little return, it has never been cheaper or more cost effective.
As a business, it is just as important to utilize online information and tools to promote your own growth. Today, there is a mobile app for every need, whether your company needs assistance with banking or wants to schedule social media posts.
These algorithms, especially on Instagram, make it difficult for businesses to reach their communities, with their posts becoming lost in the mix. What worked for your company on social media in 2018 may not perform as well in 2019. In this blog are some tools to use when creating a new social media strategy in 2019, and how to utilize algorithms to the advantage and success of your business.
Growing up, the companies I worked for were either against social media, or didn’t want to do it themselves. I started to see a pattern where most people understood that it was important, but didn’t know how to use it to meet their goals.
What many businesses fail to understand are the metrics behind the post, which is crucial for growth. Just as a business wouldn’t spend money on a department without proven results, you should take the same approach towards social media.
What works for a business geared towards a younger audience will not work for a business to business company. To correctly navigate social media platforms, here are some guidelines to help your business choose the right path
When used correctly, social media can be one of the most effective tools to grow your business. Here are the three most common mistakes companies make when using social media:
Sales over exposure
“Let the intern do it”
They do not choose the right social media platform
When building your online presence, think of it as if you are walking into a networking event. But instead of walking into a room of 20 people, you are entering a room of millions.
While reading takes a back burner in our chaotic and busy lives, it has been shown that the most successful people prioritize reading in their everyday routine. Therefore, one of the best ways to learn about ways to grow your business is through reading the experiences of those who succeeded.
In 2007, a group of small business leaders created a “declaration of interdependence”. This declared that as people work for a business, that a business should work for them in return. They “envision a global economy that uses business as a force for good”.
Today, many people consider their jobs a means to an end, where you work somewhere you don’t necessarily enjoy, and in return you receive a paycheck to live the life you want. This idea is reiterated through decades of poor working conditions, expensive life insurance, and the idea that businesses are only working towards greater economic success, no matter the cost to their workers.
